Confident Woman e-zine Create the Life You Want to Live
March 2007


Exciting news! I just completed in-depth interviews with 25 executive mothers to uncover their top challenges and the results are incredibly revealing for all working parents - both mothers and fathers.

Did you know that executive mothers cite guilt as their number one challenge? Guilt that they have to leave their kids to go to work, guilt that going to work sometimes feels like a welcome break from their kids and guilt that they have to leave work early to pick up their kids from daycare?

On a lighter note, did you know that the Tyra Banks show is a favorite among working mothers?

This month's article outlines the survey results and offers some insight into setting priorities. Check back next month for the first in a series of articles that will review the survey results in more depth and provide practical coaching solutions and programs to address each challenge.

To your health, happiness and success,

In this Issue
  • Juggling kids, career, marriage and personal time?
  • Success Stories
  • Thank You

  • Juggling kids, career, marriage and personal time?

    Have you ever been fascinated by certain people and wanted to truly understand what motivates them, what scares them and what keeps them up at night?

    Over the last couple of years, I've noticed that working mothers come to coaching looking for solutions to very specific challenges, not the least of which is balancing work and family. The more I coach working mothers, the more passionate I've become about helping them with their challenges. So, I decided to conduct in-depth interviews with 25 executive mothers to understand their deepest, darkest worries so I could develop coaching programs to help them effect change in their personal and professional lives.

    The survey revealed that executive mothers cite guilt as their number one challenge. Guilt that they have to leave their kids to go to work, guilt that going to work sometimes feels like a welcome break from their kids and guilt that they have to leave work early to pick up their kids from daycare.

    Following are additional survey results of 25 working mothers in senior-level management positions across the U.S.

    Top Challenges for Working Mothers:

    - 91% feel they’re struggling to juggle kids, career, marriage, and personal time
    - 87% feel that if they just had more time, they could get it all done
    - 82% report that running from commitment to commitment and lack of sleep take a toll on their personal time, health and well-being
    - 77% are struggling to lose those last 10-20 pounds post-pregnancy
    - 73% feel they are playing a constant balancing act in which something always has to give
    - 71% feel guilty, stressed and exhausted

    Top Resources for Working Mothers:

    - 89% have read parenting books, magazines or websites
    - 78% have tried mom's groups
    - 46% have tried parenting classes or workshops
    - 82% said they received some benefits from these resources but were unable to make lasting change

    Does this sound like you? While the study focused on working mothers, I'm sure working fathers face many of the same challenges.

    So, what can you do about it?

    One thing that was consistent for the dynamic group of women I interviewed is that they recognize the value of constantly re-evaluating, re-prioritizing and re-connecting with what's most important for them that day, week, or year. They understand the need to take a step back, get perspective and re-calibrate their priorities both as new situations come up and as they go about their daily routine.

    You may find that there are some times in your life when you need to focus on making money, some times when spending time with your family has to be the priority and some times when you just need to carve out a little bit of alone time. The trick is to get enough perspective so that you feel you are intentionally making choices instead of having life "happen" to you, completely out of your control.

    So, the next time you're feeling guilty, stressed or overwhelmed, take five minutes to go outside, look up at the sky and ask yourself, "What's the big picture perspective?"

    Check back next month for the first in a series of articles that will provide practical coaching solutions to address each challenge identified in the survey. Also, stay tuned for the launch of an additional Pacific Life Coach website, specifically for working mothers.

    Amber Rosenberg, owner, Pacific Life Coach, has helped hundreds of women to communicate more effectively and to enjoy greater success in their personal and professional relationships. She is a contributor to the book 'Inspiration to Realization', a self-help book for women, a popular speaker, and a writer for Know Yourself Magazine. She also has ten years communications experience for Fortune 500 companies and non-profit organizations. To order a signed copy of her book, to sign-up for the Confident Woman FREE monthly e-zine or a half hour complimentary phone consultation, go to

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    Mother and Son
    Success Stories:
    "When I started coaching with Amber, I felt that I had to choose between being a good mother and having a successful career. Amber has helped me to take a step back, explore new perspectives and enjoy more fun and success in both roles."
    -Kathryn Phillips, small business owner, mother of two

    "Amber's coaching is the best investment I've made as a working mother. She helped me to manage my guilt around leaving my kids to go to work and my guilt around leaving work early to pick up my kids from daycare. As a result, I'm able to be more efficient at work and more present at home with my kids and husband."
    -Rebecca Wright, public relations vice president, mother of two
    Inspiration to Realization

    Order your signed copy of the women's self-help book Inspiration to Realization at:

    About the Book: I'm a contributing author to "Inspiration to Realization."

    Reviewed by Entrepreneur Magazine as 'summer's best bets for women', My chapter is called: 'How to Manage Your Love/Hate Relationship with Time'.

    Other chapters focus on: tools to discover your secret weapon against stress; how to turn your small business into a brand-name success and much more.

    "The collective wisdom in this book is a critical resource for women who want to bring joy and fulfillment into their lives...every day."
    -Ruth King, Author, The Ugly Truth about Small Business

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